Social Media Marketing
Live Streaming Show was born out of my desire to become a better college professor of social media, public relations, and communication.
This is how the story began.
Five years into my teaching career as a college Professor, I realized that students can NOT just learn from academics. They need to learn from professionals who are in the field practicing, testing, validating, and making mistakes. I cannot offer solid and life-changing advice if I was just standing in the classroom and teaching by a book. If I cared about my students deeply and truly wanted to them to succeed, I had to practice what I was teaching in the classroom. In other words, I had to become a practitioner.
That wake-up call gave birth to Classroom Without Walls.
It started as a hashtag and then grew into a live streaming show, in which I interview leading social media marketers, entrepreneurs, and business professionals to share their best practices and lessons. I love partnering up with all these influential leaders to co-teach, co-create, and co-learn. This partnership has also empowered students to leverage social media more strategically and to lead with purpose and agency.
The show has helped be, substantially, to BREAK DOWN the four walls and disrupt the sage-on-the-stage model.
To this day, Classroom Without Walls
has interviewed hundreds of thought leaders such as Seth Godin
, Mark Schaefer
, Neil Patel
, Cathy Hackl
, Winnie Sun
and so many more. The show has also helped me grow a global audience of passionate learners from more than 20 countries, who join me on a regular basis to co-learn, co-create, and co-teach.